Street Style- THE FIDM FILE

Its not unusual to see some of falls hottest looks all crammed into one small block in downtown Los Angeles. If you've driven past the fashion school on 8th and Grand, you've most certainly noticed a distinct change in the landscape. We've decided that with Rays exclusive access into FIDM (shes a product development major) it would be appropriate and fun to feature FIDM'S fashionable stylistas.

This portion of the blog will be a weekly feature. If you you are a FIDM student and feel like there is a fashionista we've missed just submit your pic to alamodefashionmag@gmail.com, and we'll feature them. Please include any style info that made the outfit!!
Picture: FIDM student, October 2009.


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About

From working right next door to each other, two girls by the names of Rachel and Roberta bonded over their love for expensive shoes and each others' distinct styles.

With Rachel having effortless sense of mixing designer and vintage finds and Roberta in love with all things avant-garde and funky, it would only be right to combine fashion forces.

The two girls became instict friends, fashion soulmates, and now co-partners for The Ray and The Ro.

The site was named off our nicknames to each other, The Ray (being Rachel) and The Ro (being Roberta) and our objective for this site is to bring you a little taste of all the HAUTEST things in fashion.

xoxo. The Ray, and The Ro.